HomeCompare › DIY

SitePeek vs Doing It Yourself

The short answer: You can absolutely run your own Google Business Profile and website for free, and many owners start there. The real cost is time and consistency: profiles slip, posts stop, reviews go unanswered. SitePeek does the same work for you every week for one flat monthly fee, so it stays consistent without eating your hours. If you have the time and enjoy it, DIY is fine. If you would rather be running jobs, SitePeek usually pays for itself in hours saved.

Why owners look for a DIY alternative

Owners move on from DIY when the marketing keeps slipping behind the actual work. The profile goes stale, weeks pass between posts, and reviews sit without replies, which is exactly when local rankings stall.

SitePeek vs DIY at a glance

FeatureSitePeekDIY
Who does the work SitePeek team You
Cost One flat monthly fee Free (your time)
Time required from you A few minutes by text Several hours a week
Consistency Weekly, every week Depends how busy you are
Review replies Drafted and handled for you You write each one
Website Built and hosted for you You build and maintain it
Weekly Google posts Published for you You remember to post
Best for Owners short on time Hands-on owners with free time

Pricing and commitment

SitePeek

One flat monthly fee

No contract, cancel anytime. Google Business Profile and website both included, run for you.

DIY

How they price

Free to do yourself. The real cost is your time, plus whatever you pay for a website builder and hosting if you want a site.

No commitment, but it only works if you keep it up every single week.

Competitor pricing changes and is often quote-based, so check their current numbers. The durable difference is the model: SitePeek is a flat fee with no contract.

What doing it yourself is good at

Doing it yourself is free and gives you total control. If you genuinely enjoy the marketing side and have a few hours a week to keep your profile fresh, post regularly, and reply to every review, you can get good results without paying anyone.

Choose DIY if…

Choose DIY if you have consistent free time each week, like doing the marketing, and want to avoid any monthly cost.

Choose SitePeek if…

Choose SitePeek if your time is better spent on the actual work, or if your profile and website tend to go stale because the marketing keeps falling to the bottom of the list.

The bottom line

DIY is fine if you genuinely have a few hours a week and enjoy it. If your profile and site keep going stale because the work falls to the bottom of the list, SitePeek keeps it consistent for one flat fee, which usually pays for itself in hours saved and calls kept.

Frequently asked questions

Yes. Google Business Profile is free to claim and manage. The catch is the ongoing time it takes to keep it complete, post weekly, reply to reviews, and add photos. SitePeek exists for owners who would rather not spend that time every week.
Doing it well usually takes a few hours a week once you add posting, review replies, photo updates, and keeping information current. For many busy owners that is the first thing to slip, which is when results stall.
The biggest factor in local results is consistency, and a done-for-you service is consistent by design. If you already keep up with it every week, your results can match. If you do not, SitePeek will usually do better simply by never letting it lapse.
Very little. You connect your Google profile once, then send changes by text when you have them. We handle the posting, review replies, photos, and website updates.

See how SitePeek would run your Google presence

Get a free audit of your Google Business Profile. No credit card, no commitment.

Get my free audit